Frieda's Specialty Produce - Specialty Fruits

New Fruits for the New Year

It’s an auspicious week. At sundown on Wednesday, September 20, the Jewish New Year, Rosh Hashanah, will begin. The celebration of the Jewish New Year is observed for 10 days and will culminate with the Day of Atonement, Yom Kippur, starting at sundown on Friday, September 29, and ending the next day. Right in the middle is the autumnal equinox in the Northern Hemisphere on September 22. That is the day that the daylight and night hours are virtually equal. Several traditions surround the Jewish New Year. One of my favorites is the tradition to try a new fruit in the new year. That tradition is never more evident than in New York and Los Angeles, where large neighborhoods of Jewish consumers clamor to buy the weirdest and most unusual Continue Reading

My favorite posts of 2010

Before I make my New Year’s resolutions for the coming year, I wanted to take a look back at a few of my favorite blog posts from 2010. This is the QR code for my blog! Business Cards was one of my first posts. I received a lot of great feedback from people who found it helpful because they were not in the habit of always carrying a business card. (Now they are!) For 2011, we are adding a QR (quick response) code to all our company business cards that … Continue reading

From Haiti (and Costa Rica) with love

Several months ago, I shared success stories about our summer interns. Our fourth intern joined the company in September and his last day was December 17. This particular intern was special in many ways. Rolff Vladimir Mitton, a native of Haiti, is a third year student at EARTH University in Costa Rica, and as part of his mandatory studies, he applied to 15 different organizations (companies, universities, etc.) before deciding to join Frieda’s for his three-month internship. EARTH requires all third year students to go out into the “real world” … Continue reading

Eat these for good luck in 2011

Have you ever noticed that small tubs or bags of Blackeyed Peas suddenly become available in your local produce department this time of year? There is a good reason! There is a Southern tradition which says that to ensure good luck and prosperity in the New Year, you should eat Blackeyed Peas and greens on New Year’s Day. (The peas symbolize coins and the greens represent “greenbacks” or dollars.) That’s why recipes for Hoppin’ John — a Blackeyed Pea and rice dish — are so prevalent at this time. So, … Continue reading

How computers help the healing process

Is it just me, or does it seem that everyone has a close friend or family member who is ill or in the hospital? It could be the time of year. Or it could just be life. It used to be that computers and social networking (Facebook, email, texting) were seen as intrusions into our privacy. However, I want to share a short email I received last week from a dear lifelong friend who is stuck in a Pittsburgh hospital. My friend Jan lives in Chicago. She was diagnosed with … Continue reading