Frieda's Specialty Produce - Specialty Fruits

New Fruits for the New Year

It’s an auspicious week. At sundown on Wednesday, September 20, the Jewish New Year, Rosh Hashanah, will begin. The celebration of the Jewish New Year is observed for 10 days and will culminate with the Day of Atonement, Yom Kippur, starting at sundown on Friday, September 29, and ending the next day. Right in the middle is the autumnal equinox in the Northern Hemisphere on September 22. That is the day that the daylight and night hours are virtually equal. Several traditions surround the Jewish New Year. One of my favorites is the tradition to try a new fruit in the new year. That tradition is never more evident than in New York and Los Angeles, where large neighborhoods of Jewish consumers clamor to buy the weirdest and most unusual Continue Reading

Passionate About Yoga?

Sukhasana with Gyan Mudra/AsanaArt.com First of all, let me say that I do not currently practice Yoga. I barely have time for my current exercise regime, but everyone who does Yoga, always sounds like they love it. The stretching. The breathing. The meditative aspects. The fantastic way they feel after their sessions. So, imagine you are an artist. And you and your wife practice yoga. And on Saturday evenings, you do charcoal drawings of your wife and other friends in yoga positions. What would you do with these drawings? You … Continue reading

Passover foods

Do you wonder why Easter is so late this year? Well, you can thank the Hebrew calendar. Yes, most people know that the “Last Supper” was really a Passover Seder (ritual holiday dinner), and it happens on the same day of the Hebrew calendar each year: the 15th day of the month of Nisan. As I wrote in a previous blog post, this year (a leap year) the Hebrew calendar has an extra month of Adar, which makes the Jewish holiday of Passover begin almost a month later than usual, … Continue reading

Peas and Stories

Dayna McIsaac/Flickr Now that it’s officially spring (which started at 7:21 p.m. EDT on Sunday, March 20), we’ll begin to see more springtime vegetables appearing in our supermarkets and farmers markets. Just this week, we started to see good supplies of fresh English Peas at our local farmers market and of course at the Los Angeles Wholesale Produce Market. Most of us are accustomed to buying our English Peas already shelled — frozen or canned. But if you happen to see fresh in-the-pod English Peas, and have some time, give … Continue reading

Jamba Juice is doing something great

Although I love the taste of a fruit smoothie, I realized long ago that it was better for me to eat whole fruit, than to drink a smoothie, which usually has a lot of calories and natural sugars. Consequently (and much to my daughter’s frustration), we don’t go to Jamba Juice much. But now that this popular smoothie chain has come out with three new drinks, I might be changing my mind. A recent news release announced a new line of fruit and vegetable smoothies at Jamba Juice: Berry UpBeet … Continue reading