Frieda's Specialty Produce - Specialty Fruits

New Fruits for the New Year

It’s an auspicious week. At sundown on Wednesday, September 20, the Jewish New Year, Rosh Hashanah, will begin. The celebration of the Jewish New Year is observed for 10 days and will culminate with the Day of Atonement, Yom Kippur, starting at sundown on Friday, September 29, and ending the next day. Right in the middle is the autumnal equinox in the Northern Hemisphere on September 22. That is the day that the daylight and night hours are virtually equal. Several traditions surround the Jewish New Year. One of my favorites is the tradition to try a new fruit in the new year. That tradition is never more evident than in New York and Los Angeles, where large neighborhoods of Jewish consumers clamor to buy the weirdest and most unusual Continue Reading

The Zen of Golf

For years, I have fantasized about learning to golf. But I never had time. So, whenever I attend a produce conference and there is a golf tournament, I always feel a little regret in that I cannot participate. Golf in business is a great way to spend quality time with others, including customers. So this year, I decided there are a few things I want to do now that I am an empty nester. On top of that list was to see if I like golf. I was careful to … Continue reading

Stockholm: The Land of Unicorns

Last week I was fortunate to spend time in Stockholm, Sweden. I was attending a global conference of women leaders from around the world. Although it was not possible to meet all 650 women personally (although I did my best), I did have a chance to interact with many of them. Several sessions updated us on Africa, the United Nations, Populism vs. Nationalism, and much more, but the most interesting session for me was on unicorns. In addition to being a mythical animal, I learned that the term “unicorn business” … Continue reading

A Simple Way to Sleep Better

One of the speakers at our daylong business conference in Omaha last week did not talk about corporations or investments. He talked about high performance, stress management, better eating choices, and getting a good night’s sleep. Actually, when Andrew Herr got up in front of the room, I thought he resembled Christopher Reeve, aka Superman and Clark Kent. Little did I know that the results of his research about high performance and stress management could indeed allow people to increase their personal performance to a Superman-like level. You can read … Continue reading

My Weekend with Warren Buffett

I spent last weekend in Omaha, Nebraska. That is, of course, the home of Berkshire Hathaway, the company that Warren Buffett (and Charlie Munger) are famous for. I am not a shareholder, but was fortunate to be invited to attend its annual shareholders’ meeting, always held in early May. Advice I often give is: “Ask for what you want.” Well, while attending an agribusiness seminar a few months ago, I overheard a friend of mine talking about attending the Berkshire Hathaway annual meeting last year. He mentioned that he was … Continue reading