Starting My Plant-Based New Year

Do you make New Year’s resolutions? Well, I don’t. I’ve found that if I make radical lifestyle resolutions on January 1, I get frustrated with my progress and eventually give up on them. I know I’m not alone. However, I did make a lifestyle decision that coincided with this new year. And that is, I decided to only consume a plant-based diet. No meat, dairy, eggs. Only plants (veggies, fruits and nuts). If you have been reading my blog for a while, then you will recall that I became vegan a few years ago. You can read about it here and here. What started out as Continue Reading

Having a purpose

When I started my blog three years ago, you probably didn’t know what my inspiration was and thought I just wanted to jump on the social media/blogger bandwagon. What inspired me was John Mackey, co-CEO of Whole Foods. He was in the news quite a bit at that time and his personal blog was causing a bit of a stir in the Wall Street community. But it made me think… The CEO of a company should have their own voice, separate from the corporation. So, I went to my marketing … Continue reading

Disneyland in 2013

My youngest daughter Sophia is a freshman in college at Eugene Lang of The New School in New York City and is home for her 5-week winter break. I cannot believe how fast her time at home was going by, so I asked her if we could schedule a Mommy-Daughter Day with her choice on what we do. She chose a day at Disneyland! Before we left in the morning, she said, “Mom, I want to go to Disneyland with my ‘mommy’ – not the CEO of Frieda’s!” (Did I mention … Continue reading

True Food Kitchen

Several times a month I get the opportunity to entertain clients. For me, they are usually men, and I  assume dinner means going to a steak house. That was until one of my clients decided to go healthy and lost a significant amount of weight by changing his eating and exercise regime. We set up a dinner and when I asked him what kind of food he was in the mood for, he said “something healthy.” I have to admit – I was very excited! Since I started my vegan … Continue reading

Doing Good at Age Nine

Last summer, I attended a two-day produce conference in Chicago, which I do quite a bit, so I wasn’t expecting anything extraordinary to happen. But then I met Katie. Katie is a 14-year-old entrepreneur from South Carolina. In 2008, Katie planted some cabbage seeds as part of a school gardening project. She did such a good job of nurturing her cabbage that it ballooned to 40 pounds! When her class project ended, she donated the cabbage to a local soup kitchen. Those 40 pounds of cabbage ended up feeding 275 people! … Continue reading