normal is boring

Uncommon and exciting things from Frieda’s

March 26, 2015

Show Appreciation for Produce Managers on April 2: Love Your Produce Manager® Day

A call to arms to salute the unsung heroes of the healthy eating revolution LOS ALAMITOS, CA (March 2015) — Produce managers play an important part in changing...

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March 20, 2015

U.S. News & World Report Encourages Fruit Consumption

Popular online health section asks readers to try 10 exotic fruits LOS ALAMITOS, CA (March 2015) – Fruit intake remains low in the U.S., according to a recent...

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February 26, 2015

Attract Shoppers with Colorful Artichoke Display

Add color to your artichoke display with red Sangria and purple Fiore Viola artichokes LOS ALAMITOS, CA (February 2015) – With artichoke season just around the corner, give...

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February 14, 2015

Kick-start Healthy Eating Habits During Lent

Frieda’s offers healthy and flavorful suggestions for shoppers and diners during Lent LOS ALAMITOS, CA (February 2015) – Many shoppers and diners use Lent observance to kick-start a...

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February 3, 2015

Capitalize on Asian Food Trends with Chinese New Year Promotions

Ring in a prosperous Year of the Sheep with Asian specialties to boost sales during the 15-day celebration LOS ALAMITOS, CA (January 2015) – Authentic Asian flavors are...

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January 12, 2015

WSJ Boosts ‘Baby’ Bananas

The venerable newspaper takes a look at how specialty produce breaks in store by store [caption id="attachment_11916" align="alignnone" width="584"] Baby bananas, center, at Key Food in Brooklyn. Image...

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