News

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Uncommon and exciting things from Frieda’s

November 5, 2015

9 Must-Have Vegetables for Holiday Cooking

Inspire new holiday flavor experiences for shoppers with specialty ingredients LOS ALAMITOS, CA (November 2015) – Retailers need to make the most of holiday sales this season with...

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October 28, 2015

Frieda’s New Citrus Packages Ready to Increase Retail Sales

New branding on popular lemon bags sets retailers up for sweet success LOS ALAMITOS, CA (October 2015) — With the domestic citrus season reaching its peak in the...

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October 16, 2015

Frieda’s to Share Insights at PMA Fresh Summit Global Connections Workshop

Learn innovative tactics from industry marketing leaders on October 23 ATLANTA, GA (October 2015) – Produce marketing innovators will share their insights during an industry panel on Friday,...

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October 13, 2015

Produce Industry Gets Red Carpet Treatment at Carmel International Film Festival

‘Fear No Fruit’ documentary featured at Carmel’s Women in Film event with sponsors Tanimura & Antle and Taylor Farms LOS ALAMITOS, CA (October 2015) – California agriculture gets...

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October 7, 2015

Frieda’s Announces Brand Relaunch, Debuts New Logo and Visual Identity at PMA Fresh Summit

Specialty produce brand gets a fresh new look geared toward millennial shoppers LOS ALAMITOS, CA (October 2015) – Frieda’s Specialty Produce is unveiling its new brand at the...

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September 23, 2015

California City Salutes Frieda’s Founder with ‘Frieda Rapoport Caplan Day’

City of Los Alamitos acknowledges produce icon’s contribution to produce industry and local community LOS ALAMITOS, CA (September 2015) – The city of Los Alamitos, California, has proclaimed...

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