normal is boring

Uncommon and exciting things from Frieda’s

July 19, 2023

Roast, Relish, Repeat: Hatch Peppers Are Here!

Anaheim, CA (July 2023) – Spicing up summer menus and igniting shoppers’ taste buds, Frieda's Branded Produce proudly presents the season’s hottest trend: Hatch Chile Peppers! With their...

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January 23, 2023

Legacy Farms LLC Acquires Frieda’s Inc.

To our industry friends,   Today is a very exciting one for our company.  Our 61-year-old family business has been acquired by another fantastic, thriving produce company and...

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December 19, 2022

A one-stop shop for immunity-boosting essentials

Los Alamitos, CA (December 2022) – ‘Tis the season for the sniffles, thermometers, and canceled plans. The flu season in America has reached unprecedented highs, arriving six weeks...

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November 16, 2022

Holiday Partnership with Diamond Nuts and Short Girl Tall Order

Los Alamitos, CA (November 2022) – This holiday season Frieda’s has teamed up with the innovative recipe nut brand, Diamond of California to create a cross-promotion that brings...

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October 21, 2022

Frieda’s Alex Jackson Recognized Among Grocery Retail Leaders

Los Alamitos, CA (October 2022) – Alex Jackson, who was recently promoted to Director of Sales and Procurement for Frieda’s Branded Produce, has been named to Progressive Grocer’s...

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September 21, 2022

Frieda’s Awarded Four Picks in the 2022 Kitchn Essentials

Los Alamitos, CA (September 2022) – As award season kicks off this fall, Frieda’s Branded Produce has picked up four honors in the 2022 Kitchn Essentials, grocery edition....

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