normal is boring

Uncommon and exciting things from Frieda’s

August 5, 2020

Karen Caplan is Featured Speaker for International Women’s Forum Podcast on COVID-19 and the Global Food Supply

  Los Alamitos, CA (May 2020) – Karen Caplan, president and CEO of Frieda’s Specialty Produce was recently featured on the Washington, D.C.-based International Women’s Forum (IWF) Game...

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July 31, 2020

Frieda’s Hatch Chiles are back!

Los Alamitos, CA (July 2020) – The famous, flavorful Hatch chile pepper is back! Frieda’s sources these tasty chiles directly from Hatch, New Mexico—and they are certified authentic....

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July 20, 2020

This is the Summer of the Dragon Fruit

Los Alamitos, CA (July 2020) – Spending a summer largely stuck at home, shoppers are looking for little escapes—aka #microescapes—to flee the mundane aspects of everyday life. Give...

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June 25, 2020

Frieda’s Limited-Edition Angelcots® Have Arrived!

Los Alamitos, CA (June 2020) – The highly coveted, always anticipated Angelcot® season has begun and quantities are extremely limited for this sought-after summer produce. Allen Demo, Frieda’s...

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May 24, 2020

#microescapes Are Trending this Summer: Get Your Produce Department Ready

  Los Alamitos, CA (May 2020) – With COVID-19 and local social distancing restrictions, summer this year may feel a bit different. In order to help understand consumer...

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April 29, 2020

Frieda’s engages employees with heartfelt gratitude video

Los Alamitos, CA (April 2020) – We are in our seventh week of shelter-at-home orders in California amidst the COVID-19 pandemic, and that has been a drastic change...

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