Boost Holiday Sales with Essential Specialty Produce

Plan now for must-have holiday display builders from Frieda’s Specialty Produce

Los Alamitos, CA (September 2017) – Prepare for the holiday shopping season by booking all the essential complementary items for your holiday produce sets.

“For your holiday resets and department walk-throughs, include these complementary and specialty items so your shoppers have everything they need in the produce department,” said Alex Jackson Berkley, senior account manager of Frieda’s Specialty Produce. “The top sellers each year are shallots, elephant garlic, specialty onions (pearl, boiler, and cipolline), pine nuts, cinnamon sticks, vanilla beans, and mulling spices.”

Additionally, there are big sales opportunities on Stokes Purple® sweet potatoes, fingerling and baby potatoes, variety hard squash, and sweet crab apples.

“These are all items that consumers use in their holiday menus. It’s important to have them available in store by mid-October to maximize your holiday impulse sales,” said Berkley.

Call your Frieda’s account manager today to pre-book your holiday produce essentials.

About Frieda’s Inc.

Frieda’s Specialty Produce has been inspiring new food experiences for friends, families, and food lovers everywhere since 1962. From kiwifruit to dragon fruit and from Stokes Purple® sweet potatoes to habanero peppers, Frieda’s has introduced more than 200 unique fruits and vegetables to the U.S. marketplace. Founded by produce industry trailblazer Dr. Frieda Rapoport Caplan, subject of the 2015 documentary “Fear No Fruit,” the family company is owned and operated by Frieda’s daughters, Karen Caplan and Jackie Caplan Wiggins, in Orange County, California. Find Frieda’s on Facebook, @FriedasProduce, and Inspire. Taste. Love.