Prepare your produce department for shoppers seeking stranger things
Los Alamitos, CA – (September 2018) – Excite shoppers in the produce department with an offering of “Spooky Foods” to bring more fruits and vegetables to this sugary treat-filled holiday. Traditional fall pumpkins and squash with a Spooky Foods destination display will inspire shoppers to take home some nutritious treats that are also fun for kids to play with and try!
“Halloween is the perfect time to showcase the weirdest tropical fruits and specialty vegetables that you offer,” says Alex Jackson Berkley, assistant sales manager of Frieda’s. “Shoppers will be picking up their Halloween essentials during their regular shopping trip, so take advantage of their time in the produce department and build Halloween sales.”
“Build out your Spooky Foods displays with eye-catching items like Jackfruit and Kiwano, and keep shoppers exploring the display with Rambutan, Buddha’s Hand, Fresh Ghost Peppers, and Dragon Fruit,” added Berkley. “Why should the center aisles have all the Halloween fun?”
Call your Frieda’s account manager today to help you pre-book your Spooky Foods essentials.
About Frieda’s Inc.
Frieda’s Specialty Produce has been inspiring new food experiences for friends, families, and food lovers everywhere since 1962. From kiwifruit to dragon fruit and from Stokes Purple® sweet potatoes to habanero peppers, Frieda’s has introduced more than 200 unique fruits and vegetables to the U.S. marketplace. Founded by produce industry trailblazer Dr. Frieda Rapoport Caplan, subject of the 2015 documentary “Fear No Fruit,” the family company is owned and operated by Frieda’s daughters, Karen Caplan and Jackie Caplan Wiggins, in Orange County, California. Find Frieda’s on Facebook, @FriedasProduce, and Friedas.com. Inspire. Taste. Love.